Trim the Fat When was the last time you cleaned up your list? Get tips to reduce your bounce rate and battle list bloat.
Segment Early and Often Explore the power of targeted lists and sub-lists.
Hone your Topics Get ideas for selecting subject matter that addresses your customer pain points.
Grow Opt-ins The energy industry buying process is long and complex. Learn ways to inform and engage customers all along the way.
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McDonnell Group, Inc.